How To Grow Your Retail Business 20-100 Percent Un 90 days: Common Sense Ways To Make More Money In Your Retail Business
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In this conference call, you?ll hear from Richard, Dave Flannery, Paul Flood and others as they discuss the newest and most effective techniques for HMA consultants.?
Richard starts the conference off by explaining how the HMA system is a ?lean marketing? system because it creates efficiencies in businesses. This is a concept you might want to use when explaining your consulting practice to businesspeople because many of them are already familiar with the similar process known as ?lean manufacturing.??
Richard then goes on to talk about how a USP can sometimes be used to change the demand of the marketplace. For example, Domino?s Pizza changed market demand with its USP. At first, the public just thought they wanted a pizza. Domino?s USP made them realize they wanted one delivered in 30 minutes or less. And you?ll hear examples of how you can change market demand with a USP ? and when to try to do it.?
Dave talks about his exciting, new deal with a recycling company to take it international and about how he made sure those negotiations went in his favor. ?
You?ll also hear??
How to effectively use the HMA?s USP of growing a client?s business ?20-100 percent in 90 days? ? even when you know that kind of growth isn?t going to be possible?
Good ideas for helping (and profiting from) clients who can?t afford your normal consulting fees?
How to use the peak time of a mostly seasonal business to increase the sales of its down season ?
Dave?s advice on referrals ? Do this and never ask for a referral again?
Ways to make sure one of your clients doesn?t monopolize too much of your time
In addition to the discussion, consultants also bring up their most pressing questions, get feedback, and walk away with some pretty innovative solutions. And it?s always a good idea to hear how others have solved their problems because you never know when you?re going to encounter something similar.?
This audio is about 45 minutes but will probably seem more like 15. It?s full of insight and information. Enjoy. ?
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